Things You Should Be Doing To Grow Your Business During the Coronavirus
It's no secret - Small Businesses have slowed down or have come to a complete halt with the spread of the Coronavirus. Small businesses are the lifeline of the small communities, so even through people are doing what they can to support these local businesses, it may not be [...]
The Importance of Consistency in Branding
Branding is an essential part of your marketing strategy. Without consistency in branding, your marketing efforts can fall apart or not perform as well. The whole goal of branding is to create a recognizable brand image for your business. If this brand image is well built, your brand can be [...]
Website Design for the Cave Creek Business Owners
If you live in Cave Creek, AZ, then you are already aware of how this close-knit community works. Businesses are the backbone of Cave Creek, and people are passionate about supporting these local business owners. In fact, they most likely know them on a first name basis. However, the [...]
What’s YOUR Strategy?
What we do is clear & simple. We help grow your business through strategy! But do YOU have a business strategy for your company? Many new (or even experienced) business owners see their products or services as something that's wanted or needed and that what they offer is something that [...]
What You Need To Know About Push and Pull Marketing
The topic of Push and Pull Marketing comes up in most of our Digital Marketing consultations with new clients. They can be used separately or you can create a strategy utilizing both types of marketing. So let's start with the foundation. First let's determine what each of these marketing terms [...]
Should You Rebrand or Refresh Your Brand?
What does your branding say about you and your business? If your logo, colors, fonts, images, or other visual elements of your branding are looking dated or just don't fit your business anymore, it's time that you think about a rebrand or a refresh for your brand. Whether you [...]
Google My Business – What It Is and Why You Should Be Using It
Google rolled out Google My Business roughly 5 years ago. After working with many of our clients, I am surprised how many businesses still aren't utilizing it. It could just be our area; Both of our locations serve the small businesses of Montrose, CO and Cave Creek, AZ - and we [...]
Why Keeping Your Website Updated Is Important
For some business owners, keeping their company website updated is far from convenient. During my meetings, these business owners state they want to launch their website and be done. However, if your goals for this website are to rank on Google search engines, you should eliminate this plan entirely [...]
Why Social Media Marketing is Important For Your Business
Social media platforms are a continually evolving marketing outlet and are quickly becoming one of the most important aspects of digital marketing. Social media platforms can provide many benefits to your business and help you reach millions of customers worldwide. In fact, with just Facebook alone there are over [...]
Ranking #1 On Google Is About More Than Just Your Website
BPetersonDesign is #1 on Google for targeted search terms. We can do it for ourselves, we can help you do it, too! The most common questions we get as a Website Design and Digital Marketing Company is "How Do I Get #1 On Google?" and "Do I Need Digital Marketing?". Many [...]
Making GoogleAds Work for Real Estate
We have had the pleasure of working with brokerages and even homeowners when it comes to selling their high-end properties. Let's face it, living in a rural area with a limited audience while trying to sell a multi-million dollar property is challenging. On top of limiting who you can [...]
How to Write Website Content
Website content is the most challenging part of the Website Design process. Some of our customers will hire a professional writer while others prefer to put it together themselves. Whatever direction you choose, here are some important Website Content Guidelines to follow that are BPetersonDesign approved. You can always [...]
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