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The Inquiry That Started It All

Crossroads Kids Club is a nonprofit ministry that equips local churches to run Gospel-centered after-school clubs in public schools—providing free curriculum, leader training, and resources so kids can know Jesus. Coming off a legacy setup and an unhappy experience with their previous provider, the team began looking specifically for a nonprofit website designer who could deliver a leaders-only portal with multilingual support, printable lesson PDFs, an organized resource library, a clear donation path, and dependable hosting. They discovered us through ChatGPT while researching options, and our program that covers half of development fees for qualifying 501(c)(3)s made partnering an easy next step.

Watch This Video To Learn More About Crossroads Kids Club:

Who We Built For (and With)

This project wasn’t built in a vacuum. We partnered closely with a team of about four from Crossroads Kids Club to:

  • Gather curriculum source files (Word docs), training materials, and existing PDFs.
  • Establish clear editorial patterns for lessons, activities, and resources.
  • Decide which content should be read on-screen vs. printed for club.
  • Approve language conventions and how translations should appear.
Testimonial from Matt Armstrong, CEO at Crossroads Kids Club CEO

That focused team made access, decisions, and reviews fast—exactly what you want in non profit web development.

From Word Docs to a User-First Leaders’ Portal

Crossroads had years of faithful content in Word documents. Our job as a professional website designer was to transform those raw materials into an intuitive, mobile-friendly web design system that leaders can use in real life.

What leaders can do now

  • Browse and prep each lesson online in clear sections (scripture, main point, memory verse, activities, supplies, and more).

  • Print full-lesson PDFs in English, Spanish, or Twi—perfect for binders and team hand-offs.

  • Leave feedback at the bottom of each lesson page so the content team can keep improving.

  • Grab games and activities that fit their club time and print those in 3 languages, too.

  • Access resources (materials lists, training resources, curriculum resources) with simple filtering and quick print options.

  • Donate right from the leaders’ site to sponsor a child or fuel ongoing ministry.

“Make it easy for volunteers to win.”
That was our internal mantra—and the design follows it everywhere.

The Translation Solution: Why We Chose Weglot

When you’re choosing a nonprofit website builder for multilingual sites, the translation approach matters. We selected Weglot for the leaders’ site for three reasons:

  1. Scalability
    We could start with English and Spanish, and expand later without re-architecting the site—Twi is already integrated for lessons and resources as downloadable PDFs, and other site languages can be added as the ministry grows.
  2. Entire-site coverage (including imagery)
    When a leader switches languages, text and images change together. That keeps training visuals and lesson headers culturally and linguistically aligned with what’s on the page.
  3. Workflow that fits real teams
    Weglot’s translation management (machine + human review) lets content owners fine-tune phrasing and terminology over time—without breaking layouts.

Example: When the language toggles to Spanish, even the Unit/Lesson header art updates to Spanish text.

Lessons That Meet Leaders Where They Are

A good nonprofit website redesign translates mission into moments. For Crossroads, “moments” look like a leader prepping on an iPad at home, or a volunteer printing a full lesson ten minutes before club.

Two flexible ways to use lessons

  • On-screen reading: Each lesson’s content is organized into clear, scannable sections so leaders can study or present from a tablet.

  • Full-lesson PDFs: With one click, leaders can print the entire lesson in English, Spanish, or Twi—ready for a binder, clipboard, or hand-off.

Built-in feedback loop

At the bottom of every lesson, leaders can leave feedback about what worked, what confused kids, or what they’d tweak. Over time, that turns anecdotal observations into a continuous content-quality engine.

Beyond Lessons: Games, Activities, and Resources

Leaders asked for quick access to games and activities to support club time. We designed dedicated pages that:

  • Make choosing by age or time available simple.
  • Offer printable PDFs in English, Spanish, and Twi where available.
  • Keep materials, training resources, and curriculum resources in one place—no more chasing scattered files.

This is the kind of structure a seasoned website design company builds to support real-world ministry rhythms.

Donors Can Fuel the Mission—Right From the Leaders’ Site

Crossroads Kids Club offers its Gospel-centered curriculum free to the children they serve. To keep that possible, we placed an easy-to-use donation path into the leaders’ experience so passionate volunteers and supporters can help sustain the work.

“HELP US SHARE THE GOSPEL IN SCHOOLS
You want kids to know Jesus. We do too.
You want to make a lasting impact. We do too. …
A one-time gift makes a difference. A monthly gift changes everything.”

Smart website development for nonprofits ensures the critical “give” moment is never more than a click away.

Our Tech Approach (Built to Grow)

As a US-based web development company and WordPress website designer, we selected a stack that’s powerful without being precious:

  • WordPress for content management—easy for staff to update.

  • Custom UX derived from Word docs and leader workflows.

  • Weglot for language scalability and image swapping by locale.

  • Structured content for lessons, activities, and resources so future growth is simple.

  • Performance and accessibility best practices baked into templates.

Testimonial from Jon Strietzel, Director of Club Health at Crossroads Kids Club

Managed WordPress Hosting
(Handled In-House)

We don’t just build; we host and care for the sites we launch. Crossroads Kids Club’s leaders’ site runs on BPetersonDesign’s in-house servers—giving us full control over performance, security, and support.

What’s included in our Managed WordPress Hosting:

  • In-House Site Hosting on our own servers for fast resolutions and high reliability.

  • Dedicated Resources (processing power, memory, storage) for consistent performance.

  • Domain Hosting and SSL Certificate.

  • Backups, Firewall, and Security Monitoring.

  • Regular Updates to WordPress core, plugins, and themes.

  • Ongoing Monitoring to catch and fix issues early.

  • Included Monthly Updates for routine content or small changes.

  • Assigned Point-of-Contact—a real person in our office who knows your site.

This is the quiet backbone of effective non profit web development: your leaders don’t worry about uptime—they just use the site.

Accessibility & Ease: Designed for Real Volunteers

Great nonprofit website design is empathetic. We wrote copy in plain language, kept layouts clean, and prioritized tap-targets for mobile thumbs. Leaders can:

  • Find a lesson fast.
  • Switch languages without losing their place.
  • Print exactly what they need.
  • Send feedback in seconds.

Measurable Wins (and What’s Next)

Early wins we’re seeing:

  • Leaders report faster prep time thanks to organized lesson sections.

  • Spanish-speaking leaders can run club with confidence using native-language PDFs.

  • Curriculum owners are already using page-level feedback to identify improvements.

What’s next: Together with the Crossroads team, we’ll redesign the main Crossroads Kids Club website—modernizing its structure and making it easier to edit, maintain, and grow.

Why Choose BPetersonDesign as Your Nonprofit Website Designer

You need more than a pretty site—you need a partner who understands ministry logistics, budget realities, and the importance of multilingual access. As a website design agency in the USA, here’s what sets us apart:

  • Nonprofit Program: We cover half of development fees for qualifying 501(c)(3)s.

  • Leaders-First UX: Designs built around volunteer workflows.

  • Multilingual Expertise: From Weglot strategy to image localization and PDF production.

  • US-Based Support: Real humans who pick up the phone and know your website.

  • Managed WordPress Hosting: Performance, security, and updates handled for you.

  • Scalable Structure: Add new lessons, languages, campuses, or programs without rework.

Ready to explore your project? Schedule a free consultation

Ready to Build a Leaders’ Hub That Actually Gets Used?

If you’re searching for a nonprofit website designer who understands real-world ministry, multilingual access, and volunteer-friendly UX, let’s talk. We’ll help you design a leaders’ experience that’s easy to run, easy to grow, and easy to love.

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