We recommend redesigning your website every 3 years, and making consistent monthly updates to it in between. Updates are consistently coming out, which leaves older elements within a website dated – and not able to function seamlessly with newer upgrades. This is why you will find an older website clunky and doesn’t deliver a positive user experience.
Many website platforms and software come out with updates quarterly, while plugins need upgrading even more often than that. So having a modern site that is able to better utilize the newest security updates and newest features is not only offering your customers the best experience possible, but shows Google that you are following their protocols (Google PageSpeed, SSL certificates, firewall, etc). This gives you a better chance for first page ranking on Google search engine, and also makes your company look more appealing than your competition.